Senior Expert Tracking Engineer (m/f/d)
Fressnapf Holding SE · Krefeld
Full-time · Posted on 5 November 2026
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Happier Pets. Happier People.
What you will do with us
- In close alignment with diverse stakeholders, you define comprehensive tracking standards and scalable data architectures for our web and native app environments.
- Together with native app developers, you design and maintain mobile measurement setups across iOS and Android, including deep links and attribution.
- You develop and maintain our server-side Google Tag Manager setup alongside client-side containers to ensure seamless first-party data processing.
- You drive the end-to-end Amplitude implementation by building structured event taxonomies, detailed tracking plans, and robust data governance models.
- You test new application releases for tracking accuracy, analyze bugs with precision, and drive timely fixes with software engineering teams.
- To safeguard reporting integrity, you continuously monitor tracking data quality against Snowflake, proactively resolving data gaps and pipeline breaks.
- You translate business and product initiatives into technical tracking requirements, aligning measurable goals with digital analysts and product managers.
- You empower cross-functional teams with actionable data analyses to support evidence-based decisions, documenting all architecture concepts transparently in Confluence.
- You actively leverage AI tools like Claude to accelerate implementation tasks, automate validation tests, and streamline technical documentation processes.
What you will bring with you
- You bring over five years of professional experience in digital analytics implementation or tracking engineering within complex digital platform environments.
- You have solid hands-on experience in tracking native iOS and Android applications, including practical network debugging using tools like Charles.
- Proven expertise in server-side tracking setups using server-side Google Tag Manager or equivalent enterprise architectures distinguishes your profile.
- You possess advanced Google Tag Manager skills, including custom template development, paired with a solid working command of JavaScript and SQL.
- Practical experience validating data pipelines with Snowflake or equivalent cloud data warehouses, alongside a solid grasp of GDPR and TDDDG, is required.
- You demonstrate strong analytical thinking and work independently, setting priorities proactively and escalating critical project risks at an early stage.
- Confident communication skills enable you to collaborate effectively across technical development teams as well as commercial business stakeholders in fluent English.
Nice to have:
- Experience with Amplitude, mobile attribution tools like Adjust, JSON Schemas, and A/B testing implementations brings distinct added value to your daily work.
- Practical exposure to Python, Linux, reading Swift or Kotlin code, technical AI tools like Claude, or German language skills perfectly completes your profile.
Why join us?
- Your freedom: pro rata mobile working and flexible working hours
- Your team: open, familiar, appreciative culture including team events
- Your environment: dynamic, innovative and agile working environment
- Your role: high level of personal responsibility and freedom to implement your ideas
- Your development: regular trainings and seminars in our academy
- Your four-legged friend: dogs are welcome in our offices (campus)
- Your health: numerous offers for preventive care, fitness, Yoga@work, etc.
- Your benefits: employee discounts, company leasing bikes, company pension plan and much more
Original posting: www.arbeitsagentur.de
Apply on the original site (opens in a new tab)Open in FullTime with Benefits